Introduction
Sales profession is very interesting yet difficult. To be a successful salesperson, a lot of efforts, skills, emotional elements, and a certain level of commitment are required. The task of selling becomes more challenging while dealing with human feelings and emotions. A success of a salesperson is highly dependent on its sensitivity while dealing with its clients and customers. Ability to read body language accurately can bring benchmarking turns and give amazing control during the sales process. The work of people in sales is to communicate and deal with people. To be successful, salespeople must understand their customers’ needs and demands. By understanding the body language of their clients, a salesperson would be able to identify the needs of their clients effectively. For instance, this training shows sales
personnel how to identify when a customer shows interest, boredom or indifference in a sales presentation. Knowledge of body language skills will help salesperson communicate better and sharpen their negotiation skills. On top of that, the salesperson can fully utilise this knowledge to influence their customers in the sales process. The newly acquired skills in psychology and nonverbal communication will give any sales person the edge over those who do not have such skills.
Program Objectives
This program aims to:
● Enable participants to understand the new marketing paradigm.
● Enable participants to understand the relationship between the sale cycle and nonverbal communication
● Apply nonverbal communication on sales.
Learning Outcomes
After completing this program, participants should be able to:
● Apply nonverbal communication in the sales cycle.
● Conduct the sales presentation confidently
● Handle rejections and objection professionally
● Identify deception in business