Introduction
Explore practical ways to use data analytics to improve organisational efficiency and
competitiveness – as well as learning how to stand out through your approach and delivery. This
course covers the fundamental principles and approaches to conducting analytics tasks and
determining sentiment, through to more advanced predictive techniques. Data analytics courses
are designed for those who are curious, enjoy problem-solving and prefer a self-learning,
exploratory approach to knowledge.
Program Objectives
This training aims to:
● Understand the fundamentals of Analytics
● To give an overview of the data visualisation and how it works
● Develop an understanding of how predictive analytics works and how it is used in various
fields
● Provide insights on sentiment analytics and its process
Learning Outcomes
After completing this training, participants should be able to:
● Use analytics principles and the lifecycle
● Understand analytical tools and techniques
● Define data visualisation and identify different examples of it
● Discover predictive analytic techniques and different techniques for predictive modelling
● Evaluate model effectiveness